Writing about chemicals, kids and the disregard of updating the Toxic Substances Control Act has brought a lot of concern to everyone I’ve spoken with. Even natural products have chemically sounding ingredients - how do you really know their true identity?

Seventh Generation has taken the term “full disclosure” to a whole new level. Their “Show What’s Inside” campaign is an interactive and eye-opening doorway to learning about chemical safety and products. On their website, SG discloses every ingredient for ALL their products, meaning you’ll always be fully aware of what’s cleaning your baby’s bottom or what’s scrubbing the pasta sauce off your dishes. Refreshing, right?

Do YOU know the difference between sodium LAUREL sulfate and sodium LAURETH sulfate? Seventh Generation has a handy Label Reading Guide you can access from your mobile phone! From Anionic surfactants (possibly non-biodegradable dirt remover) to Xanthan gum (biodegradable viscosity builder) and everything in between, this is a guide I’ll be going back to again and again when choosing cleaning and personal care products - right in the store.

Of course, education is only the first step. Demand disclosure of information so we don’t have to be in the dark anymore about what we’re giving our family! The first step is to sign this declaration supporting the Kid-Safe Chemicals Act. Next, spread the word, and support safe organizations that only have your family’s best health in mind!